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Automotive Direct Mail

Getting buyers to the lot all year long is a challenge. To combat this, we can help dealerships get that next round of buybacks, conquests, and seasonal sales with a well-executed, highly targeted automotive direct mail campaign that shows qualified buyers what kind of experience is possible at your dealership.The result: more closed sales, more leases pulled forward into upgrades,and more service revenue. In short: a stronger bottom line.

Check out a quick overview of our direct mail solutions for new car dealers.

Attract visitors to your showroom, tell potential buyers about specials, and increase sales with direct mail services from OverflowWorks.com.

Customer Database

Tell your recent and not-so-recent customers what’s new at your dealership with a mailer designed to improve your lot traffic.

Lease Conquest

They may love their current vehicle – but with a lease conquest campaign, you can interest them in checking out another brand. We can create a mailer that challenges their brand loyalty and inspires them to see what you’re offering.

Lease Conquest

They may love their current vehicle – but with a lease conquest campaign, you can interest them in checking out another brand. We can create a mailer that challenges their brand loyalty and inspires them to see what you’re offering.

Special Finance

You know about your accessible financing structure, but do they? Some consumers are unaware that new car financing is a real possibility for them – but with an automotive direct mail campaign, you can tell them.

Discharged Bankruptcy

After a BK discharge, many consumers believe an auto loan is out of their reach. Tell them the good news with a mailer that shows them what’s possible.

Discharged Bankruptcy

After a BK discharge, many consumers believe an auto loan is out of their reach. Tell them the good news with a mailer that shows them what’s possible.

Service

Automotive technology has come a long way – however, vehicle maintenance software only “works” when car owners take its notifications seriously enough to schedule a service appointment. With an automotive direct mail campaign designed to drive your dealership’s service goals, they will receive a service reminder that compels them to act. It’s an effective way to get more vehicle owners into your service division quickly and proactively.

Holiday Offers

Whether it’s that gift-giving season from November to New Year’s or a hot summer sale from July 4th to Labor Day, holiday offers are key to your business. Get the word out with an automotive direct mail campaign that brings buyers in.

Holiday Offers

Whether it’s that gift-giving season from November to New Year’s or a hot summer sale from July 4th to Labor Day, holiday offers are key to your business. Get the word out with an automotive direct mail campaign that brings buyers in.

Special Events

Your dealership has an annual blowout sale, and people need to know about it. What better way to inform them than with an eye-catching mailer?

Saturation and EDDM

With saturation, we pull the data and create a personalized label. With every door direct mail (EDDM), the mailer goes to the “current resident.” Either way, your message gets to thousands of consumers.

Saturation and EDDM

With saturation, we pull the data and create a personalized label. With every door direct mail (EDDM), the mailer goes to the “current resident.” Either way, your message gets to thousands of consumers.

Veterans & First Responders

The bravest and brightest in your community deserve the best deals on automobiles. To make sure they come to your dealership, send them a mailer that gets their attention and shows them the special savings you offer to veterans and first responders.

Contact OverflowWorks.com

OverflowWorks.com is available Monday through Friday from 8am to 5pm PST via phone or email. To speak with a sales representative, please complete the form or call (800) 784-5194.

       

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